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Fuji - Fotostop


Alan
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Just found this interesting bit of information

FotoStop to market Fujifilm's retail brand in the United Kingdom

PMA U.K Newsline reports Fujifilm U.K. Ltd. and FotoStop have agreed the basis for a partnership which will see FotoStop take sole management responsibility for the marketing of Fujifilm's updated retail brand for both current Fujifilm Image Services and FotoStop member retailers.

  Under the terms of the new agreement the combined member retailers, of which there are 450-plus retail stores, will be offered Fujifilm's updated retail brand of Fujifilm Digital Imaging Service (FDIS). Beginning April 2, Fujifilm Image Services and FotoStop member retailers will deal direct with a newly formed sales and marketing department set up at the FotoStop head office in Hammersmith.

  The market for digital processing services is set to double over the next few years with high growth in digital camera prints and photo-gifts as well as newer categories such as photo-art enlargements, the companies said. All of these give additional potential for retail income. FotoStop, along with its sister company Snappy Snaps, will bring a combined 40-plus years of retail marketing experience for the benefit of the member retailers.

  Fujifilm's Peter Wigington explains the reasoning behind this new initiative: "We've taken a long hard look at how to provide the very best marketing support program to the retail photo store. By bringing together the best of the independent retail marketing programs, the largest range of retail services and the best consumer products we feel we can rightly claim to be the market leaders in service to our member retailers. Add to this the continued service from a high quality, efficient and trusted logistics company and we truly have a scheme to be proud of."

  "The Fujifilm brand is a powerful high street imaging company and they have always had a strong portfolio of products," says Derek Wybrow, FotoStop. "The brand has always seemed to adhere to our own philosophy which is to be the leading, innovative force within the photo and digital imaging market providing our customers with the support and expertise that enables them to offer imaging products and services to consumers profitably. Together we make a formidable partnership."

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I'm already a FotoStop dealer so heard about this last week. Nice to see companies moving forward where others seem to be selling up or closing down!

Fotostop are working hard with lots of new ideas always coming through to us in the shops.

Now with Fuji alongside this should be a good thing for the future.

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Does that mean FotoStop stores will brand as FujiFilm Image Services now? What about their recent re-imaging and where does Snappy Snaps fit in? Will their close alliance with Kodak remain do you think? It's interesting to see the Fuji seems to be outsourcing all it's retail involvement. I have a pal in Australia who says that they have a private lab chain now managing Fuji's group of minilabs. I agree that it's a good move.

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  • 2 weeks later...

I am pleased to hear that SPS / Tudor will still be handling distrib of product. maybe with Photostop management they can keep Fuji packaging in stock - a long term issue there .....

I hope that the new chain to be re-branded FDIS Fuji Digital Image Service of 450 shops can truely benefit from the Snappysnaps expertise in marketing, - but I fear that Photostops hands may be tied, - why should they share their skills with a free to join 'buying group' when Snappy snap members pay maybe 10% of turnover ?

just a thought

Phil

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Good points Phil, but I wonder how many benefits still exist for Snappy Snaps members? The special buying advantages for consumable and retail product seems to have been overtaken as most suppliers now sell at their 'best buy' prices anyway. Snappys' marketing and website has not been updated for some time - probably because they have been consumed by re-branding FotoStop and bringing their systems into the Head Office. The stores, interiors and services are now looking quite dated when you compare them with Klick or even Jessops with their multiple kiosk layout. Just my observations.

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  • 2 weeks later...

Just spent 3 days in London, and visited a heap of photo shops.

Gotta say, - all the Snappy Snaps looked fantastic. Great windows, posters, price lists, and POS, and all the Jessops (bar 1) looked like a heap of S**T - really scruffy messy run down stores that looked uncared for. Even the Jacobs shops looked better, - and at least their staff smiled !

I also visited The Air Store - in Soho which is an interesting alternative take on the trad mini-lab. It's less than 1 year old, - a makeover for an old colourama pro lab, - managed by ex-agfa people (thanks for the tour and your time) and it is all pastel shades and soft surfaces - to appeal to the 'Jenifer' or femail shopper ?

AIR did have a very nice feel to it, - and priced it's services to match, - just like snappy snaps.

After much thought - the London Snappy Snaps I visited were great shops - busy, interesting, well merchandised, offering a broad range of produst, at high prices, with well trained staff who could overcome price objection.

As a FIS lab - I want a bit of that !

P

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Sounds like Snappy really have risen to the digital challenge. Only thing I'd mention is that they haven't really done the multiple kiosk thing that strongly - opting for more retail product. Personally I think you need both for customers to come and spend some time in the store and not feel there's someone standing over their shoulder waiting for the kiosk. That could just be in the regions - maybe their London stores are different?

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How did this this thread turn from Fuji - FotoStop to Snappy Snaps , although i agree with the look and support for the Snappy Stores ???

To add to last comment Fotostop (who I believe will be doing the FIS or FDIS marketting) are heavily into multi kiosks in store and also kiosks and instant printers in remote locations sending images direct to store via ftp for printing, the new release of there kiosk software also has fotobook and album page software on. This software is also customiseable by the store owner to create different designs.

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  • 4 weeks later...

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